This course provides hands-on training in using modern AI tools for content creation, marketing, automation, and productivity. You will learn to write prompts, generate copy and visuals, build chatbots and workflows, create short videos with voiceovers, and develop simple AI-powered apps—all with no-code or low-code tools.
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Tools: None (conceptual). All roles
Why this matters: Set expectations, build trust in ethical Al use, and align the group on building a portfolio by the end of the program.
Real-world use case: “By the end of this program you’ll have at least 3 portfolio pieces: e.g. a mini marketing kit, an automated workflow or chatbot, and one end-to-end project (e.g. campaign + automation).”
Content outline
By the end: Everyone knows the roadmap, agrees on ethical basics, and is ready to start prompt engineering next session.
Tools: ChatGPT and/or Google Al Studio (Gemini) or Claude – free tiers. All roles Marketing Content Testers
Why this matters: Good prompts = better outputs for every tool we use later (copy, summaries, images, workflows).
Real-world use case: “Turn a one-line idea into a clear blog outline and then into a short social post.”
Content outline
By the end: Everyone has written at least 2 improved prompts and seen the difference in quality.
Tools: Google Al Studio (aistudio.google.com) – free. Testers Analysts Marketing
Why this matters: Free, powerful way to prototype ideas and get test cases, summaries, and structured text without code.
Real-world use case: “Turn one user story into 5 test cases in 2 minutes” or “Summarise a long article into 5 bullet points.”
Content outline
By the end: Everyone has used Google Al Studio for at least one test-case and one summarization task.
Tools: Rytr, Canva Magic Write, or Adobe Express – free tiers. Marketing Content creators Copywriters Social media
Why this matters: Speed up emails, ad headlines, and social captions for your job or freelance.
Real-world use case: “Create a short email sequence (welcome + one follow-up) and 3 social captions for a product launch.”
Content outline
By the end: Each person has produced at least one email and one social caption using Al.
Tools: ChatGPT, Gemini, or Claude; NotebookLM; Fireflies.ai; Mem; Genius Sheets; Microsoft Copilot (optional). Analysts Project managers Admins Researchers
Why this matters: Cut reading time for long reports, meetings, and articles; stay organized and build reports from prompts—so you can act faster.
Real-world use case: “Summarise a long article or meeting notes into key action items; or build a report/financial model from a text prompt in Sheets; or keep notes and tasks organized with Al.”
Content outline
By the end: Everyone has summarised at least two pieces of content and extracted action items once.
Tools: Canva Al, Adobe Express, Google Gemini (image), Microsoft Copilot Designer – free tiers. Designers Marketing Social media Brand
Why this matters: Create marketing visuals and social graphics without a designer.
Real-world use case: “Generate a hero image for a blog or a product-style image from a text description.”
Content outline
By the end: Everyone has generated at least 2 images and improved one prompt.
Tools: Canva (free), Adobe Express, Gamma (gamma.app). Marketing Designers Social media
Why this matters: Use Canva or Adobe Express to go from idea to finished post or ad for Instagram, Linkedin; Gamma for full presentations and pitch decks.
Real-world use case: “Create a complete Instagram post (image + caption) and a simple Linkedln graphic in Canva or Adobe Express; or a short pitch deck in Gamma from an outline.”
Content outline
By the end: Each person has one polished social post and one alternate format ready to use; optional: one Gamma deck.
Tools: ChatGPT/Gemini (brief → copy), Rytr, Canva, Adobe Express. Marketing Content Brand
Why this matters: Run a mini campaign yourself: one message, multiple formats (email, social, visual).
Real-world use case: “You have one product launch sentence. Create: 1 email subject + body, 2 social captions, 1 visual.”
Content outline
By the end: Everyone has a mini campaign: one email, two captions, one visual.
Tools: Any from Sessions 2-8 (prompting, copy, Canva, Adobe Express, Gamma, images). Marketing Designers Freshers (portfolio)
Why this matters: First portfolio piece: something you can show in interviews or to a client.
Real-world use case: “Deliver a mini marketing kit: logo idea or brand visual + 1 social post + 1 email (or short PDF one-pager or Gamma pitch deck).”
Content outline
By the end: Each person has a portfolio-ready mini marketing kit (3+ assets).
Tools: None new; screen-share or short presentations. All roles
Why this matters: Reinforce learning and get peer feedback before moving to video and automation.
Real-world use case: “Present your marketing kit in 3 minutes: what you made, which tools, one challenge.”
Content outline
By the end: Clear picture of what’s working; everyone ready for video and automation.
Tools: None. All roles
Why this matters: Halfway through the program-clarify doubts, catch up on missed sessions, and share the step-by-step PDF for Session 10’s practice.
Real-world use case: “Get unstuck, see others’ questions, and leave ready for video, voice, and automation.”
Content outline
By the end: Doubts addressed; everyone has the Session 10 practice PDF and is set for the second half.
Tools: InVideo Al, Canva Video, or Adobe Express – free tiers. Video editors Content creators Marketing
Why this matters: Short videos for social or internal comms without a camera or editing skills.
Real-world use case: “Turn a 100-word script into a 30-60 second video with Al-generated visuals and/or stock.”
Content outline
By the end: Everyone has created at least one short Al-assisted video.
Tools: ElevenLabs, Acoust Al or Speechify (voice); Canva or Adobe Express (subtitles); Descript (edit audio/video like a doc). Video editors Podcasters Content creators
Why this matters: Add professional voiceover and captions; ElevenLabs is widely used for high-quality synthesis and voice cloning; edit podcasts or videos by editing text (Descript).
Real-world use case: “Add an Al voiceover to a 30-second script with ElevenLabs (or Acoust Al/Speechify) and auto-generate subtitles; or edit a short clip in Descript by editing the transcript.”
Content outline
By the end: Everyone has produced one voiceover and one captioned clip.
Tools: Zapier Chatbots or Tidio – free no-code chatbot options. Support Customer success Marketing (leads)
Why this matters: Automate first-line FAQs and lead capture for a website or page.
Real-world use case: “Build a simple FAQ bot that answers 3 questions and collects name/email.”
Content outline
By the end: Each person has a working FAQ chatbot they can share or embed.
Tools: Zapier, Make.com, Browse Al (browse.ai). Ops Admins Marketing ops Analysts Researchers
Why this matters: Connect apps so routine tasks happen automatically; extract and monitor data from websites with no code.
Real-world use case: “When someone submits a form, add a row to a sheet and send a confirmation email; or set up a robot to extract job listings, prices, or news from a website and get alerts.”
Content outline
By the end: Everyone has built and tested one automation.
Tools: Zapier Chatbots or Tidio; Zapier or Make.com. Support Ops Freshers (portfolio)
Why this matters: Second portfolio piece: proof you can build support or workflow automation.
Real-world use case: “Deliver either (a) a small chatbot for a real or fictional business, or (b) an automation that saves you 5 minutes a week.”
Content outline
By the end: Each person has a second portfolio piece (chatbot or automation) with short documentation.
Tools: OpenClaw (openclaw.ai), Telegram. Freshers (portfolio) Ops Power users
Why this matters: Your own Al assistant in Telegram-self-hosted, so your data stays on your machine; always on, with persistent memory and optional reminders or automation.
Real-world use case: “Chat with your personal Al from your phone via Telegram: ask for summaries, draft messages, get reminders, or run small tasks—all through a bot you control.”
Content outline
By the end: Everyone has a working personal Al assistant in Telegram, with pairing and at least one successful chat.
Tools: Lovable (lovable.dev), Imagica (imagica.ai). Freshers (portfolio) Product/ops Freelancers
Why this matters: Show you can go from “I want an app that does X” to a working web app or Al app without code.
Real-world use case: “Build a simple leave-request or feedback form app (Lovable); or construct an Al app from your idea with Imagica.”
Content outline
By the end: Everyone has built and shared one small app with Lovable and/or Imagica.
Tools: Hugging Face (huggingface.co/spaces), Ollama (ollama.com). Testers Analysts Researchers Freshers
Why this matters: Try Al models in the browser (no install) or run them locally with Ollama for privacy and no API costs.
Real-world use case: “Summarise or translate with a Space; run Llama or Gemma on your laptop for private, offline use.”
Content outline
By the end: Everyone has used at least 2 Hugging Face Spaces; optional: run one model in Ollama.
Tools: Cursor (cursor.com), GitHub Copilot (github.com/features/copilot). Developers Testers Freshers (code)
Why this matters: GitHub Copilot is an Al-powered programming assistant that accelerates coding so you can tackle larger issues and maintain your workflow; Cursor offers similar power in an Al-first IDE.
Real-world use case: “Describe what you want in plain English; get code, tests, or a fix. Use Al to speed up scripts, test cases, or a small feature.”
Content outline
By the end: Everyone who codes has used Cursor or Copilot for at least one generation (code, test, or refactor).
Tools: Any from the program (ChatGPT/Gemini, Canva, Adobe Express, InVideo, Zapier/Make, Browse Al, Mem, Genius Sheets, OpenClaw, Lovable, Imagica, Cursor/Copilot). All roles Marketing Content
Why this matters: Real campaigns and projects use several tools in a pipeline.
Real-world use case: “From one brief: generate copy → create visual → draft video script → (optional) trigger an automation when someone signs up.”
Content outline
By the end: Everyone has seen and practiced one full pipeline across text, image, video, and optionally automation.
Tools: Any from the program (prompts, copy, Canva, Adobe Express, Gamma, video/voice, chatbots, automation, Browse Al, Mem, Genius Sheets, OpenClaw, Lovable, Imagica, Cursor/GitHub Copilot, Hugging Face, etc.). All roles Freshers (portfolio)
Why this matters: One project that ties the whole course together-content, design, automation or app, and (if you code) Al-assisted code-so you can show it in interviews or to clients.
Real-world use case: “Pick one of the 4 Al agent capstone projects-Job Finder, Stock Portfolio, Linkedin Post Generator, or Personal News-build an MVP, record a demo video, and create a short presentation; then submit for the final showcase.”
Content outline
By the end: Each person has chosen one of the 4 Al agent projects, started building an MVP, and knows what to submit (solution + demo video + Gamma deck).
Tools: None new; optional: LinkedIn, Google Drive or Notion for portfolio. All roles
Why this matters: Turn the 3 portfolio pieces into employability: resume bullets, portfolio page, and next learning steps.
Real-world use case: “Add 2-3 resume bullets and one portfolio link you can share in interviews or with clients.”
Content outline
A seasoned AI Product leader with 11+ years of experience in building and scaling global B2B SaaS products, from early-stage start-ups to large multinational corporations. Has led AI-driven innovations in AI/ML, Generative AI, and AI Agents, delivering high-impact solutions for enterprise marketing, sales, and customer engagement. Specializing in architecting enterprise-scale AI systems and agents, no-code/low-code platforms and automation at scale. Known for practical, real-world training that has mentored hundreds of product managers, freshers, and non-technical professionals into job-ready AI specialists around the globe. Approved trainer by Raj Cloud Technologies.
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